Jim Hjelm Bridal gowns are designed by top bridal designer Francesca Pitera. The couture bridal gowns are timeless in their elegance.

A graduate of the esteemed Otis Art Institute/Parsons School of Design in Los Angeles, Francesca parlayed her passion for creating eveningwear into designing the most memorable and important gown a women will ever wear— her bridal dress. Using unique details such as combinations of textures, colors and lace, Francesca creates wedding gowns that are classic and feminine with a touch of sensuality to make every bride the epitome of style and grace.

JLM is a well-established gown manufacturer which encompasses the design houses of Lazaro, Alvina Valenta, Jim Hjelm Couture, Tara Keely and Jim Hjelm Occasions.